From where you are, to where you want to be
Matt Danswan

Matt Danswan

I have a lot of ideas. In fact coming up with ideas is the least of my problems. However, there is a slight issue. As the CEO of this company, I am the one responsible for actually implementing any new ideas. And not just implementing them, but once they are implemented, having the skills to see them succeed over a long period of time.

My knowledge though is limited to what I know. So how do you increase that knowledge? For me, aside from prayer in asking God to bring in new connections, the solution is reading.

Books give me access to the best minds in the world, broken into any subject matter I need help with. In fact, my biggest challenge at present is globalization and working across multiple countries and currencies. The opportunities are certainly there, but having the skill to take advantage of them is the challenge. The taxation issues alone are enough to give you a major headache. So with books, I can zero in on the subject I need help with and then get the knowledge I need to move forward.

We are on holidays at present and my brother-in-law, who recently completed an MBA, has a nice 500-page textbook on the subject of Globalization that I have been tucking into. So much for a Christmas break!

Books are one of the secrets to success. The best minds in the world can literally come into your home and office. You might not have a lot of mentors who you can call on for coffee, but with a book, you can take that mentor out to coffee on your own and then sit and learn from them as you read their thoughts.

You might need help with budgeting, with raising children, with marriage, with marketing, or how to start a business. You name the challenge and I guarantee there will be a plethora of books out there that will help you.

For those who are not big readers, Youtube is another awesome way of accessing information. So are blogs. The bottom line is that there are people out there only too willing to share their ideas and their secrets to success, if you will just take the time to turn off the TV, stop scrolling through Facebook for a while, and take the time to learn from them.

As iron sharpens iron, so one person sharpens another.
Proverbs 27:17


Matt Danswan is the CEO of Initiate Media, publishers of My Christian Daily. He also blogs at His new book NOT Business As Usual documents the story of the building of Initiate Media debt-free.

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